Frameless grille replaces the lower bumper

The 2021 Peugeot 308 is set to be revealed officially in a few weeks, but we have already got some images that show the vehicle’s styling. The spy shots show the vehicle unwrapped revealing its design and retro logo.

The camouflage was removed partly, but it shows enough you would want to know about the vehicle’s exterior. It has got a new front-end design that puts it in the line with its other siblings. The exterior gets daytime running lights and narrow LED headlights. Just like the company announced a few weeks ago, it comes with the retro logo.

The rounded front end with the new frameless grille replaces the lower bumper and the 308 looks longer and lower, maybe due to the roofline which seems to curve more steeply. It also gets a rear spoiler, wing mirrors, and a sharkfin-style aerial. The 308 gets its looks from the recent siblings and this is what Peugeot ex-boss Jean-Philippe Imparato hinted at. While talking about the firm’s comeback and why it has been so successful, he said, that’s because they give huge importance to the design. He added that he protected the design and that was the most crucial decision, and it leads to the brand’s success.

The 308 was launched about 7 years ago, and it ushered the complete Peugeot range into a new era. It adopted a more confident style approach. It set a precedent, which the later cars followed and improved on it.

The upcoming vehicle is expected to do the same for the range and kick-start its transformation. It is expected to be launched near the end of this year and it will be sold from the next year. It’s based on the updated version of the EMP2 platform, also used by a number of PSA Group models. The firm has so far offered the EMP2 models with plug-in hybrid technology only. Where the CMP models were offered with electric drivetrains. The 208 Peugeot will have a plug-in hybrid drivetrain, with an electric motor and a 1.6-liter petrol engine.